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Be Mobile-Friendly (or Else)
January 23, 2015
We can’t say they didn’t warn us. Two and a half years ago, Google recommended responsive web design (or at least creating a…
Change in Perspective for Fourth Quarter Business Goals
October 9, 2014
Spooky Creatures and Fourth Quarter Business Goals Halloween’s coming soon, so I recently asked my 7 year old neighbor Jason about his opinion…
B2B Marketing Meetup
September 30, 2014
PrairieWeb Internet Marketing is hosting a monthly B2B marketing meetup group. Learn and share useful information about business-to-business marketing issues and challenges in…
Internet Privacy and Data Collection
September 26, 2014
The Double Edged Sword: Internet Privacy vs Enhanced Search Results Google has now crept into the living room. A patent filed by Google…
Social Media Trends: New Pathways Ahead?
September 15, 2014
Many companies have just gotten on the road to using the major social media platforms—the “big four”: Facebook, Twitter, LinkedIn, and Google+. Suddenly…
Content Writing Strategy
September 4, 2014
What is Your Content Writing Strategy? Writing Content to Match Your Sales Funnel Stages How many prospects are you losing every day? Don’t you wish…
Writing a Case Study that Attracts Prospects
September 4, 2014
How-Tos for Writing a Case Study “Our business kept floundering until…” “Once we used their product in our warehouse we noticed changes immediately.”…
AdWords Keywords Changing: Exact Match and Close Variant Changes
August 28, 2014
Plenty of words were being tossed about last week in response to Google’s upcoming AdWords keywords changes—nixing the ability to opt out of…
Increasing B2B Online Sales: A Case Study in Growth
August 20, 2014
1,182% Growth in B2B Online Sales Aprons and Smocks, a B2B company selling restaurant apparel was at a business impasse back in 2010.…
Shopping Campaigns Replace PLAs: Ready for Google’s Deadline?
August 12, 2014
By August 31, 2014, all ecommerce businesses will need to upgrade any Product Listing Ads (PLAs) on Google to the new structure—Shopping Campaigns. The…
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