Prairie Blog

Be Mobile-Friendly (or Else)

We can’t say they didn’t warn us. Two and a half years ago, Google recommended responsive web design (or at least creating a…
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Change in Perspective for Fourth Quarter Business Goals

Spooky Creatures and Fourth Quarter Business Goals Halloween’s coming soon, so I recently asked my 7 year old neighbor Jason about his opinion…
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B2B Marketing Meetup

PrairieWeb Internet Marketing is hosting a monthly B2B marketing meetup group. Learn and share useful information about business-to-business marketing issues and challenges in…
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Internet Privacy and Data Collection

The Double Edged Sword: Internet Privacy vs Enhanced Search Results Google has now crept into the living room. A patent filed by Google…
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Social Media Trends: New Pathways Ahead?

Many companies have just gotten on the road to using the major social media platforms—the “big four”: Facebook, Twitter, LinkedIn, and Google+. Suddenly…
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Content Writing Strategy

What is Your Content Writing Strategy? Writing Content to Match Your Sales Funnel Stages How many prospects are you losing every day? Don’t you wish…
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Writing a Case Study that Attracts Prospects

How-Tos for Writing a Case Study “Our business kept floundering until…”  “Once we used their product in our warehouse we noticed changes immediately.”…
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AdWords Keywords Changing: Exact Match and Close Variant Changes

Plenty of words were being tossed about last week in response to Google’s upcoming AdWords keywords changes—nixing the ability to opt out of…
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Increasing B2B Online Sales: A Case Study in Growth

1,182% Growth in B2B Online Sales Aprons and Smocks, a B2B company selling restaurant apparel was at a business impasse back in 2010.…
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Shopping Campaigns Replace PLAs: Ready for Google’s Deadline?

By August 31, 2014, all ecommerce businesses will need to upgrade any Product Listing Ads (PLAs) on Google to the new structure—Shopping Campaigns. The…
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